Staff & Market Development for Innovation


Staff & Market Development for Innovation

What traits do leaders display when managing staff for innovation?

We collaborate on the process of creating, harvesting and assessing ideas for innovative products, services, processes, models and other functional innovations from a senior perspective of managing innovation as a process. This includes both the staff development activities to understand customer needs and the market development activities to align new innovations with customer needs. Included are learning activities that assist the alignment of staff with market needs (and thus innovation).